The Science of Bling

Shiny things are pretty. But the fact that we find them so appealing isn’t a foregone conclusion; it’s evolution. A recent study found that when participants were thirsty, they were more attracted to glossy finishes. Eyeing a sparkly necklace that might break the bank? Take a long swig of water, then see if you still really, really want it.

READ MORE: The Science of Attraction to Shiny Things

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