Static is more common in the winter because when there’s less moisture in the air, hair tends to dry out. According to Dove celebrity stylist Mark Townsend, “The key is to moisturize hair so that its charge remains neutral.” Try moisturizing shampoos and conditioners, as well as serums, creams and oils to help lend moisture back into dry, damaged hair and reduce static.
MORE: 4 Secrets to Winning the War on Static Hair

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