Makeup Brands Are Fresh Out of Original Product Name Ideas

Makeup Brands Are Fresh Out of Original Product Name Ideas

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Ever wish you could be one of those lucky people who get paid to come up with totally rad nail polish names? Well, in a market so saturated with products, the job might not be as glamorously easy as you think.

In the video below, which we discovered thanks to our friends at The Cut, sketch comedy team The Punch at Upright Citizens Brigade (UCB) provides a spot-on parody about how out-there product names have become in an effort to come up with something new and unique. If we’re being honest, it is pretty impossible to come up with a new way to describe “beige” that someone out there hasn’t already used. Maybe we’ll just give up altogether and eventually settle on a numbering system. There’s an infinite amount of those, right?