The Science of Spring 2014 Beauty Trends

The Science of Spring 2014 Beauty Trends

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Fashion Week is known to offer up some pretty kooky hair and makeup ideas, but designers gave us a break this season by showing lots of wearable looks that won’t confuse or offend our grandmothers. From screen siren lips to classic soft waves, the science of beauty has never been more at play. We explain how these fresh-off-the-runway trends are scientifically proven to make you appear more attractive.

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