Let me get this straight: skincare does NOT have to be expensive. It’s easy to walk into a Sephora and spend your entire paycheck, but that doesn’t always have to be the case! Although there are many pricey brands out there, there’s an equal amount of affordable and still fantastic brands. Finding the right skincare routine is a lot of trial and error, and we don’t all have money to spare for that. So whether you’re looking for something specific or just want to change up your skincare routine, these are the best affordable brands out there, for every skincare need:

The Ordinary
The Ordinary does everything right: it’s super affordable, the packing is sleek and cute, and all their products are amazing. Some of their best products are the Hyaluronic Acid 2% + B5, which is good for moisturizing, and the AHA 30% + BHA 2% Peeling Solution, which improves your skin’s radiance.

Simple is just that- it’s simple. This brand is affordable and ideal for those with sensitive skin and looking for products with minimal ingredients. Their moisturizing facial wash and micellar cleansing water are the best.

La Roche-Posay
Another excellent skincare brand you can find at Target is La Roche-Posay. Their products are dermatologist recommended and suitable for people with sensitive, oily, or acne-prone skin.

The INKEY List
This brand is actually sold at Sephora and is high-end quality for a drug store price. They carry more advanced products, like hyaluronic acid and retinol serum.

Pixie Beauty
Another drugstore classic is Pixie Beauty. The packaging is super cute, and everything is very affordable. All of their products are designed to help give you a youthful and natural glow.

Yes To
If you’re looking for natural skincare made from fruits and vegetables, Yes To is for you. They carry skincare products from cucumber, watermelon, tomato, grapefruit, coconut, and more.