Age doesn’t stop creativity, and Victoria Beckham is defining that with the release of her new makeup line. The businesswoman and fashion designer released her first makeup line called Victoria Beckham Beauty this month, and we are expecting great things. Beckham claims the line has instilled a new sense of confidence in herself and that age doesn’t define beauty.

“There’s something really liberating about embracing who I am at 45 years old and owning it, feeling confident, feeling content. Doing beauty has really helped with that – it’s been very liberating.” Beckham revealed in an interview with Glamour UK.

Victoria Beckham has been teasing the beauty line for almost a year, and after much anticipation, it’s finally here, and our expectations are high. She debuted the first look of the line at London Fashion Week. The range is clean and cruelty-free, and Beckham revealed the brand is carefully crafted with suggestions from several women. What we know for now is that the line consists of eyeshadow palettes, metallic shadow pots, and smooth eyeliner pencils, and much more to come.

It’s also essential to Beckham that the line is fitting for all women.

“Just like I spend so much time in the fitting room getting to know what my customers want to wear, I’m going to be asking women to tell me which products they want me to develop for them in the beauty and wellness arenas,” Beckham said in an interview. “It’s important for me to know what they want.”

You heard it here first- Victoria Beckham has one client in mind: you.