In 1995, a study in California showed that women paid $1,351 annually more than men when purchasing similar products, such as deodorant, that are packaged and marketed differently to each gender. The Daily Share has compared the prices of similar female- and male-branded items today to see whether the “women’s tax” stands 20 years later. (Spoiler alert: It still exists.)
Women’s products regularly cost more than men’s — sometimes quite a lot more, in fact. In certain instances, such as haircuts, it could make sense for a more difficult service to charge more money. But as the video reveals, when a woman brings a unisex shirt into the dry cleaner, she could potentially get charged more than a man simply for being a woman.
Some of The Daily Share’s findings:
Schick Hydro 5 Razor: $8.56
Schick Hydro Silk Razor: $9.97
Narciso Rodriguez Eau de Toilette for Him: $87.00
Narciso Rodriguez Eau de Toilette for Her: $106.60
Neutrogena Age Men’s Age Fighter Face Moisurizer: $10.35/oz
Neutrogena Healthy Skin Anti-Wrinkle Cream: $11.32/oz
National average price for a men’s haircut: $28
National average price for a women’s haircut $44
Only one state — California — bans gender discrimination in pricing. We have a long way to go.
Watch the full video below: