Confused about which beauty products are actually organic and/or natural? Let seals, certifications and packaging keywords be your roadmap to products that meet your personal standards. If you’re wondering why beauty products are peppered with so many symbols and seals, it’s because personal care claims aren’t regulated by the U.S. Food and Drug Administration, so groups from PETA to Whole Foods and the USDA have developed their own standards to monitor everything from production to testing and ingredients. Check out our handy cheat sheet for a smarter stroll down the beauty aisle.

Natural Organic Beauty Label Guide