The fashion industry is the second-largest polluter in the world. Fast fashion has transformed shopping, but it also had a significant impact on the environment. And jeans are one of the most harmful to the environment to produce.

It takes about 1,500 liters of water to produce a single pair of jeans! And if you think about the number of jeans the average person has in their closet- that’a lot of water. Which is precisely why sustainable jeans are the way to go. They might be more expensive, but they’re just as cute and way better for the environment. So the next time you’re thinking of adding more jeans into your wardrobe, consider shopping these brands:


One of the more well-known jean brands out there, Reformation has made a name for itself in the sustainable fashion industry. They may be an investment, but with such a wide variety of styles, it’s an investment worth making.


This brand was created with yoga and traveling in mind, and all their styles are made with 100% organic cotton. The jeans are comfortable, eco-friendly, and reasonably priced.


Made with 98% recycled water, this jean brand is the definition of sustainable fashion. All their jeans are made in a LEED-certified factory, and the brand continues to make strides towards sustainability.


Patagonia isn’t just clothing for hiking- they make jeans, too!! All their jeans are made with organic cotton and conserve water and energy.

Bella Dahl

This brand uses Tencel, an eco-friendly closed-loop fabric, to create their products. While the pants aren’t actually denim, they seriously look like it- but way softer and more comfortable.

Second-hand denim

Not a brand- but one of the most sustainable and eco-friendly ways to shop. There’s Plato’s Closet, Buffalo Exchange, The Real Real, and ThredUp- just to name a few of the more popular second-hand shopping options.